Alex KhanIf you’re an online entrepreneur with a Facebook page to represent your business, I’m more than confident that you know the importance of exposure. The more exposed you are, the more likely you’ll have customers. That is why it is important that your page should standout against others to dominate all the audience in the … Read more
Running a business on social media as part of your strategy is by no means easy. Not only do you have to keep your customers satisfied, but you also have to deal with those who aren’t and those who just want to see you burn (internet trolls) – upsetting, right? I know great customer service … Read more
The very foundation of any business starts with the owner – or, in other words, you. If you think about it, customers never buy from the company (especially start-ups); they buy from the people of the company. They trust the individuals who run it. It’s a person that makes the transaction possible. And from that … Read more
One of the biggest mistakes that most entrepreneurs make is not knowing exactly what their customers’ needs and wants. I know that some of you might just be eager in selling a product to earn money. But by ignoring what they want and need – even if it means modifying your product or somehow lowering … Read more
Marketing is a constantly evolving means or strategy to generate more customers for businesses. And one of those cornerstone evolutions is social media marketing (SMM). Not only does it allows you to get more exposure and potentially increase the number of clients, but also gets you connected with them in a surprisingly convenient manner. But… … Read more
Facebook has done nothing but provided us with quality features since its launch, and another new element that has surely awed all of us is its new “Facebook Reaction” buttons. It is similar to how the “like” button works but only this time, it provides with a more particular emotion for each button. Because of … Read more
As you all know, a well-planned social media strategy can significantly improve your business’ online presence and help you attain your goals. It’s a means to get your dreams become a reality and that is why you need to make sure it’s not some overnight plan. So, before launching up, and while you’re still on … Read more
For a businessperson, I understand that things are always in a hurry. You buy here, and you sell there, you manage, plan, and strategize your marketing scheme. In a word, you are exceptionally busy. And I understand that because I, too, run a business. That is why if Instagram is a part of your overall … Read more
A lot of you who wants to use Facebook Live, Periscope, or any other app that allows you to live stream are asking how you should represent yourself. So, let me provide you with some guidance as to how I do it myself. However, just take note that maybe, at least, 50% of what I’m … Read more
Nothing is more reassuring than numbers – as they say, numbers do not lie. That is why it’s imperative that when improving your business using visual content marketing through social media or by any means, you should know how effective they are and their chances of providing you engagement and conversion. If you think clear … Read more