How to Keep Yourself Motivated to Pursue Your Social Media Goals

I know social media can be quite exhausting at times. The common problems are the challenges of growing your followers, the challenges of consistently providing relevant content, and the challenges of keeping a good connection with your audience. All of these can really consume a lot of brain power that may lead us to give … Read more

Three Horrible Mistakes Made by Most Brands on Instagram

From consistently using Instagram, I can’t help notice a lot of bad practices. What’s worse is that these bad practices or mistakes are often committed by brands – big and small. And, to make things worse, I see the effects, too. Not only are their audience leaving bad comments on their posts, they also seem … Read more

The Best Way to Cross-promote Social Media Profiles Using Q&As

Cross-promotion on social media is one of the most effective marketing strategies to grow your followers. However, most of you are using it in a very crude manner. Thus, it won’t produce the same results as when big-time brands do it. If you cross-promote by simply saying check me out on Facebook, Twitter, or elsewhere, … Read more

5 Ways to Gain More Followers on Snapchat

When talking about the most original social media app, I really believe that’s Snapchat. Its unique expiration feature, fun and interactive Snap exchange, and creatively powerful photo/video editing tool allow it to be a favorite among the majority. This is why a lot of businesses are trying to get their accounts popular. However, this app has … Read more

How to Create an Effective Marketing Video for Social Media

Have you tried using videos in your social media marketing strategy? Promotional or not, let’s face it, videos are one of the most effective ways to gain engagement. However, I’m curious as to how great were the results if you ever did try using videos. If it wasn’t good enough, then there’s a huge chance … Read more

How to Gain 1000 Followers on Twitter

If you’re new to Twitter, gaining followers aside from friends can be quite a challenge – especially for brands/businesses. Gaining about a hundred or so might be pretty normal as I think everyone has a couple hundred friends in real life. However, when it comes to businesses, we can’t afford to stick to a couple … Read more

Why Establishing a Main Social Media Account Is a Must

With so many social media platforms out there, it is difficult to focus on a single platform. That’s because each platform has its own type of audience and you want to get the most out of everything. Well, I can’t deny that having a lot of exposure does provide great benefits. However, focusing on each … Read more

Instagram Live Is Now Available on Most Parts of the World

One of the biggest updates finally came! Just recently, Instagram Live is now available in Germany, UK, France, Brazil, Japan, and Canada. And, everyone is really thrilled and happy to use it for the first time. So, as an added intro, I simply want to give this new feature a warm welcome to Europe – … Read more