One of the biggest mistakes out there for any entrepreneur is having an online presence about everything. Tell you what, that’s just going to bring you down. Why? It’s because people search the internet in a very specific manner. They search for proper names, categories, and everything else specific – keywords. But moreover, it’s how … Read more
As most of you know, nothing can compare to seeing images on social media. Whether on Facebook, Instagram, Twitter, or anywhere else, the use of images has always produced better engagement and better results. Why? That’s simply because it stands out. Images are always two levels above than plain text posts. We, humans, are simply … Read more
One of the most painful facts you have to accept when starting a business is none other than competition. Though competition takes a lot of forms, I’m just going to focus on a very important one in the online world. And that is about losing social media followers to your competitors. Let’s face it; this … Read more
Every person out there who wants to earn money online has one thing in common, to make money. As redundant as it is, that’s the ultimate fact. That’s why there are new methods of earning money online time after time – ideas from people everywhere. But here’s the thing, in my opinion, nothing can beat … Read more
As a social media coach, my expertise is focused on social media marketing (SMM) and everything about social media. However, it does not mean that I’m no longer interested in search engine optimization (SEO). For bloggers, entrepreneurs, and everyone else who are earning money by means of having a website, SEO is just as important … Read more
One of the most interesting questions I’ve read from entrepreneurs who want to create their brand presence on social media is their concern for their niche’s community. Most of them are afraid to dip their toes in the waters. That’s because they think the number of audience in that particular niche isn’t enough. Or worse, … Read more
When I speak about online business, I’m simply talking about your business here in the online world – the website and the social media presence. Most online businesses today no longer have anything to do with a physical product or service. Most of them are now only digital products/services and some are just part of … Read more
There is no denying that gaining new customers for your business is truly amazing. Who on Earth wouldn’t appreciate new people trusting your brand and spending money on your products and services? However, it should also be considered that maintaining your customers’ loyalty is just as important. Remember, one loyal customer is worth a hundred … Read more
Have you ever wondered why no matter how good-looking your ads on Facebook or Twitter are, it’s still not working as well as you’ve expected? Let me tell you a single word that might give you a clue to what this article is all about – boredom. Yes, boredom on social media is extremely common. … Read more
I know a lot of you might be confused about social media marketing costs. Perhaps, the reason for such uncertainty is due to the vague service charges of digital marketing agencies. Or, you might have seen other small-time businesses boast they’ve never used ads on social media and gained success – which means no marketing … Read more