Today, thanks to technology, businesses can record and do live social media video content with ease. However, most of these videos – viral or not – have a very short lifespan. Your videos may do great today, but in a week, it’s unremembered. So, is that something to fret about? Well, it depends. If you … Read more
No matter how far we’ve reached on social media, trust is still something that’s not easy to earn. In any business, trust is one of the most valuable assets. Without it, the chances of selling your products or services are minimal at best. That’s because most people would prefer brand’s that are trusted by the … Read more
No matter who you ask about online marketing, SEO (search engine optimization), and SMM (social media marketing), content will always be king. The information – written, audio, or video – you provide to your audience will always be the biggest element to make them become your customer. Why? That’s because people will always want to … Read more
For businesses with a good number of social media followers, it’s quite easy to promote new content. But for start-ups with little to absolutely no followers, it can be ridiculously challenging. So, here comes the most common question that’s frequently – perhaps, always – asked by young and new entrepreneurs: How do you promote your … Read more
When it comes to business, it’s not always about the strategies, tactics, or plans on hand that assures success. Sometimes, it could be the simple business habits and traits that an entrepreneur possesses. No matter how brainy you are when it comes to numbers and predicting results accurately, if you’re fond of buying impulsively, or … Read more
After you’ve gained some followers for your business on Facebook, Twitter, Instagram, and everywhere else, it’s essential that you make the most out of it. And there is nothing better than making those social media followers into paying, loyal customers. Of course, the more customers you have, the more money you get. But to do … Read more
A lot of businesses nowadays are on social media – from your local barber shop to the big brands you see on TV. Why? There are a lot of reasons to it, but the biggest reason of all is simply the connection it provides. It creates powerful bonds between business and consumer with ease. Additionally, … Read more
When it comes to marketing, one of the most common mistakes I see is the lack of consideration or focus on marketing your business as a brand rather than a product. Today, as I watch social media ads for innovative things, they ignore their names as a manufacturer – the ones that made it possible. … Read more
If you’re an avid user of social media apps, you might have noticed that there are some posts that left you disappointed after taking a look. But why open it in the first place? The answer is simple, the title. Of course, a strong and catchy title can prompt you to see what it’s all … Read more
Nowadays, one of the most talked about means of online marketing is working with “influencers.” Basically, social media influencers are people with a high number of followers and an expert in a particular niche. One good example that’s pretty obvious to all of you is none other than me; my expertise is about social media. … Read more